10 Key Landing Page Features That Draw In Users

The best landing pages that get you more visitors are simple, speak to the right audience, provide them the content they are looking.The goal of the landing page is to convert interest into leads or–better yet–sales. In a sense, it is a salesperson who works for you non-stop, 24 hours a day, seven days a week. If your landing pages are confusing and your visitors do not know what action to take once they get there, they don’t produce the intended outcome.

Unfortunately, there is no set standard or template for the perfect landing page that will convert on every site every time. However, this guide will show you how to leverage color, placement, headlines, and ultimately how to design the perfect landing page.

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