4 Simple Rules for Email Marketing Segmentation

Segmenting your email list is easy only if you know how. Below is an infographic that tells you about four rules for email marketing segmentation. You can segment your email lists on the basis of like minded people and then send personalized messages into 4 simple rules. The rules mentioned in the infographic will allow you to send targeted and personalized messages to groups of people who share similar characteristics. Segmenting your customers may take a lot of time and efforts, but it is worth it. It increases the probability of recipients opening, reading and, ultimately, doing business with you. Segmenting at its most basic, using data you already have, will result in significantly higher conversion rates than one-off email blasts.




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