Say No No to These Things for Successful Email Marketing


To increase your chances of successful email marketing campaigns, there are few things that you should do and few things that you shouldn't. As you are already aware of the things that you should do for successful email marketing, here is a list of things that you should not do

Don't force your website visitors


Do not ask your website visitor to share their information to you too soon. You should prove yourself to them first, why should they learn more about your company. Asking for information at very early stage, might result into loosing your website visitors. Do not force your website visitor to share their contact information to view your regular content like blogs, services overviews or online brochures.

Never, ever, ever steal email addresses


Never steal email addresses from your competitor or from any other source. This may also result in to legal consequences.

Do not flood it


If someone has subscribed to receive your email, you should be careful about how often you are sending email. Do not surprise them with lots of messages this might force subscriber to unsubscribe. One in a week or once in a day is acceptable. Give them what they want, do not flood their inbox with information which they are not interested in.

Maintain privacy of information shared by your customers


No one likes having their email address displayed to the world. Do not send out emails to a long list of customers using the cc: function

Do not go overboard with content personalization


Content personalization should be followed carefully. Do not go overboard with your content personalization. This will force your subscriber to think that you know too much about them. This might create a feeling of discomfort among your subscribers. Send quality content that provides your subscribers or customer with the five content marketing types every customer seeks: product information, answers to their questions, details on how to use your product, styling insights, and customer ratings and reviews.

A quality email list is build by developing good relationship with your prospects. Enjoy the success of your email marketing campaigns by implementing above don't in your email marketing campaigns.




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