Reasons for Cold Calling Failure
Successful cold calling is not as simple as it appears to be. In spite of the preparation, thoughts, listing of targets and persistence efforts, the cold calling campaigns do not provide an average success rate. Several cold calls also turn out to be total failures. Every business representative who has gone through these experiences needs to sit back and identify the areas and causes that result in failure. These causes could be due to several small and major reasons. Procrastination, inattentiveness, fears of failure can be some of them. These reasons are not always related to new or inexperienced cold callers but can happen with the experienced ones too.
Some of the reasons that lead to failure of cold calls can be listed as follows:
Some of the reasons that lead to failure of cold calls can be listed as follows: